Your Planet Sustainable?Your Tribe Harmonious?Your Life Vibrant?
Future Proof Ideas since 2005, by Erwin van Lun

Apple must price evenly in Europe

The European Commission will research price arrangements between Apple and record companies about the distribution through iTunes. This distribution differs per European country. A person from the Netherlands can only buy music through the Dutch iTunes store (by checking the origin of the credit card). According to the European Commission, lots of rules are violated here, as companies are not allowed to apply different prices within Europe (am, Dutch). Europe slowly becomes one. Now through this step; in a next step copyright will be legislated on a European level as well. For music, for films, and for games. In distribution, borders then fade too. Once something is produced, it will be directly available for everybody, at the same price. First in Europe, but earlier or later anywhere in the world. This is a small step in that direction.

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