The fast growing Danish furniture chain BoConcept has consumers design their own furniture, and place it in the virtual version of their own home (through Dana Connor at DMN, Dutch). Here home coaching brands find their origin. Now the consumer still has to provide all the measurements, later home coaching brands will have those available for us, anywhere we are. Now we still have to draw our existing furniture ourselves, later these will also be available already. And the same for the lighting plan. Now we still do this through TV screens, later through every possible display, even in the shop. Now consumers have to design their furniture themselves, later they will be able to ask a designer from Canada, Taiwan, or India. This is a small step in that direction.
BoConcept has consumers design their own furniture
The fast growing Danish furniture chain BoConcept has consumers design their own furniture, and place it in the virtual version of their own home (through Dana Connor at DMN, Dutch). Here home coaching brands find their origin. Now the consumer still has to provide all the measurements, later home coaching brands will have those available for us, anywhere we are. Now we still have to draw our existing furniture ourselves, later these will also be available already. And the same for the lighting plan. Now we still do this through TV screens, later through every possible display, even in the shop. Now consumers have to design their furniture themselves, later they will be able to ask a designer from Canada, Taiwan, or India. This is a small step in that direction.