Hinta, a Dutch price comparison site, now compares products on the iPhone. With it consumers can ask for product and price information anytime and anywhere with the interface, user-friendliness and the speed that they're used to of the iPhone. Both prices and reviews are available. If desired you can also order the product immediately from the cheapest provider.

Future Vision by Erwin Van Lun on this article

More and more brands that answer our beck-and-call are being created. Brands like Hinta are always available to help us. Currently in text, soon in voice. Currently as general product comparer, but soon Hinta will specialize in a specific area and will start to collect our data. Only in this way can Hinta distinguish itself from other brand (read: product comparers). The development of the ‘coaching brands’ category is in full swing.

Related trends

• Coaching brands

• in Dutch