Ilse Auto finds all cars
Through auto.ilse.nl it is now possible to find all cars offered through Dutch magazines Autotrack, AutoTelegraaf, AutoTrader, AutoKopen and AutoScout. Marktplaats.nl and Speurders.nl are negotiated with. The reviews accompanying the search results come from car magazine Autoweek (em, Dutch). In the evolution of coaching brands in 2007 completeness is the most important factor: for example, give me all information on cars. The consumer likes to have one website with a complete overview, irrespective if you are talking about printers, insurance, jobs, internet providers, or cars. In a next step, extension to related categories will be more important. Starting next year we will see those developments.