Kogan is an Australian electronics supplier and has made, amongst others, the second Google Android phone in the world, the Kogan Agora. During its announcement a call was made for a new name and there were many responses. It doesn't appear that the name was really chosen. The phone is expected on the market shortly.
Future Vision by Erwin Van Lun on this article
Brands are experiencing a brand coming-out, involve consumers on every level, so also in thinking about the name. Currently as an unorganised ‘mess’, but later with arguments, votes for arguments, etc. So that the best ideas float at the top and not the ideas of the people who make the most noise. Because the world that’s being created it won’t be about shouting anymore, but it’ll be about listening.