Free access to New York Times archives
The New York Times archives until 1988 have recently become freely accessible (sc, Dutch). In the economy developing now, the experience economy, information is free. Everything that is general will be freely accessible for anyone, anywhere in the world, and in all possible languages. The art won't be to gather more information, but to select the right information for the individual, and through that reduce the 'information stress' to a minimum. An art coaching brands will understand very well, and for which people will be more than willing to pay.