Dutch mail order company Otto introduced its Life Style Agent. This small software program nestles in the task bar and continuously shows new offers in the area of lifestyle, fashion, and living. Not just of Otto, but of all kinds of sources (cc, Dutch). Brands are becoming pro-active. They continuously watch the world for us, and select exactly what we want. The brands who know us best, will offer us the most relevant products and information. These brands we will love most. This is a small step in that direction.

• in Dutch