Online Payment Provider PayPal now also offers the possibility to make payments through banks. With a PayPal account customers now have the choice between payments through credit card or through a bank account, for local as well as international payments (cc, Dutch). This way a brand taking care of all our payments slowly comes into being. Whether it is through a credit card or directly through a bank account (debit), PayPal takes care of it. Starting from this total package, PayPal has the possibility to grow into a financial coaching brand. It can introduce a home brand account. It can start offering additional services like instant loans. This way PayPal gets more and more meaning in our lives. This is a small step in that direction.

• in Dutch