Sony uses "People, Planet, Product" in its communication. Nicely chosen. You have the world. That's the Planet. As well as other life there are humans, People, mainly important to ourselves. Together we make products (the ultimate form of co-operation between all the people of the world). The phrase "the product of our labors" is well chosen. We consume the products. By consuming ever more we change the world, the circle is complete. Simple.

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