At
TravellersTV.com everything revolves arround video content based on holiday destinations. You see the continents on a click-able Google map. Once you have clicked a video over the continent begins. Then you can zoom in on a destionation and you will find related video chanels (in total there are 1200 destinations and 20 lifestyle tv channels). The videos often include supplementary text. In addition you find a buttons by every destination for more information over accommodation, food and drink, attractions, events, activities, transport and shoppig. You can rate, tag and comment on everything and you can also send the information on to others. But... it's still a beta version, sometimes things work and sometimes they don't, the content is far from complete but it is still well worth a look. A good concept with a lot of possibilities for good business models in the future...
Future Vision by Erwin Van Lun on this article
The future for this sort of travel coaching brands is in the completeness of the offer, the understanding of the consumer and earnings via affiliated programs. A good understanding of the consumer is central (where did you go other years? How was it? What do your friends do?), providing inspiration and when the customer says : ‘Yes, that’s what I want!’, also immediately arranging the booking with as few follow up steps as possible. Then the customer will only need to say yes before enjoying the anticipation. TravellersTV is the beginning.