Auto site ZoMoTo now can directly determine the value of a second-hand car by putting in the license plate. The site also developed a very smart way to search in the complex supply of occasions, and besides offers the possibility to search for new cars. (em, Dutch). Now ZoMoTo still wants to earn money through advertising. As a developing mobility coaching brand ZoMoTo in the future will also help you when you are using your car, by answering questions like: Where is the cheapest gas station right now? Who can fix this damage the quickest and cheapest way? Or: should I just buy a new car? Every time, every couple of months, a little bit of extra value is added, so the service becomes better and more personal. At a certain point its added value becomes so obvious, that we are willing to pay for it. Then ZoMoTo doesn't just get a spot in our heads, but also - and especially - in our hearts.

• in Dutch