Anyone who wants to download a driver for a webcam, printer or mouse from Logitech obviously needs to know the series number. Most consumers don't know this so Logitech makes it easy for them by showing them examples of products. Then the consumer can choose from these and the next support step can be taken.
Future Vision by Erwin Van Lun on this article
People think visually and brands connect with this ever better. Soon we’ll point our cell phone at the webcam, printer or mouse and Logitech will automatically recognize what product it is. This is how hardware slowly disappears into the background and we’ll be given immediate assistance when we say ‘hey, it doesn’t work’.