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Future Proof Ideas since 2005, by Erwin van Lun

Public broadcaster launches two chatbots

The Dutch public broadcaster has launched two chatbots: the Missed Broadcast chatbot and the Broadcast Guide chatbot. By adding uitzendinggemistbot@omroep.nl and zoomerbot@omroep.nl respectively the media consumer can see what is on TV is or watch programs that have previously been broadcast.

The Missed Broadcast chatbot gives information about programs, which presenter is in which program, what is on this evening. With ‘now on TV’ you can see what is being shown at any given moment.  The Broadcast Guide chatbot starts with what is soon going to be on TV and starts an activity in the Activity Panel in the right hand side of the screen (when I tried it nothing happened).

Future Vision by Erwin Van Lun on this article

In this way home entertainment coaching brands, brands that can help us enjoy ourselves in our armchairs, are finding a place in our friend list, in the buddy list of Windows Live Messenger (previously MSN Messenger). Soon we will have one chatbot, one brand agent, one synthetic worker who will organise it all for us. This will not only be active on the PC but also on the TV and your mobile. They will make clear what is on offer (also information from other broadcasters, including those from other countries and in foreign languages), they will learn our personal preferences and what we have already seen, as well as what our friends have seen or done. Eventually they will be able to present us with our perfect evenings entertainment, exactly tailored to our likes and dislikes.

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