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Future Proof Ideas since 2005, by Erwin van Lun

Rabobank helps through video

In its branch office in Herten, Rabobank Roermond offers a video connection to the main office in Roermond (video, Dutch). It's a national scoop. Under the name of Rabovision the system is supposed to ensure that the office branches in smaller villages can stay open longer.

Future Vision by Erwin Van Lun on this article

This is how new working methods of brands, of companies, are shaped increasingly. On the one hand the most simple questions are handled through brand agents, on the other the questions that are left are getting more and more complex and need more and more specialist knowledge. The chance that someone is stationed in the neighborhood grows ever smaller and so video conferencing fits seamlessly into this picture. Core of the success is eye contact, something which is a huge difference with, for example, contact though a webcam where you get a top view of the person you’re speaking to. In the next step we’ll be doing this from home (when a camera is truly inside the screen, instead of on top of it), with multiple screens (like e-paper that you hold in your hand and is connected to the conversation), 24 hours a day, with national contacts and for some clients even abroad.

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